Tips on Drafting Speculative Letters
Taking a speculative approach when job seeking, if done well, can lead to a successful outcome. It may mean you are considered for a job not yet advertised or offered an interview for a future vacancy.
There are a number of factors at play that need to considered if you wish to use this approach. The below points will help you create an effective speculative cover letter.
- Shortlist organisations that are of interest to you.
- Investigate the type of jobs they offer.
- Do research on these companies – look at their company website, their social media channels, LinkedIn etc.
- Find news articles about them and related industry material.
- Understand how they operate and their work ethos.
Contact the Decision Maker
- Find the best person to contact - ideally a decision maker.
- Contact the company to get the persons details.
- Address your letter to this person.
- End off with an invite to meet at their convenience and / or a follow up phone call.
- Use a formal letter layout.
- Choose a professional font style like Arial and stick to one A4 page.
- Use 'Dear...' and end with 'Yours faithfully,'
- Use two or three paragraphs of text.
- Focus on their needs, not yours.
- Sign the letter with your name typed below your signature. Include your mobile telephone number and email address.
Tailor your Application
- Each speculative letter should be tailored to the company or particular role that interests you.
- Aim to demonstrate how your experience and achievements are relevant and of benefit to the company.
- Match the tone of the letter to the organisation.
- Follow up with a phone call.
- If offered a chance to meet, approach this as you would a job interview.
- Be professional and thank them for their time.
Always proofread thoroughly before sending out your speculative letter and CV. Keep a copy of the letter should you be fortunate to be called for an interview.
For more helpful information to support your job search, see our Job Seeking Tips.