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Lavelle Partners advises on fitness deal

Lavelle Partners LLP has advised fitness group Urban Gym Group (UGG) on a recent acquisition that marked its first move into the Irish market.

UGG has acquired Iconic Health Clubs, adding four health clubs to its portfolio and increasing its network to more than 60 locations across the Netherlands, Britain, and Ireland.

The Lavelle Partners team was led by Gríana O’Kelly (partner and head of corporate and commercial).

"This transaction highlights Ireland’s attractiveness as a strategic growth location for international businesses,” she stated.

Irish M&A market strength

Greg Flanagan (head of property) and Denise Dockery (property partner) advised on the commercial-property aspects of the acquisition.

Lavelle Partners says that the deal is one of several acquisitions and disposals on which it has recently advised, reflecting the strength of the Irish M&A (mergers and acquisitions) market.

UGG’s portfolio spans full-service clubs, boutique studios, and recovery concepts – including TrainMore, where members earn a euro or pound back for every workout they complete.